If you are a small business owner, chances are that you wear many different hats in your company. Even if your business consists of a small team, many of those …
Why Local Businesses Should Do a Local SEO Audit
If you run any kind of local business, whether you’re a roofer, dentist, local bakery, etc., being able to be found on Google is a key essential piece of keeping …
Changes Coming in WordPress 5.8
WordPress usually does major updates to its platform 3 to 4 times a year. The next update is WordPress 5.8 and is slated for release on July 20, 2021. This …
When Should you Redesign Your Website
One of the most debated questions within small businesses in regard to digital marketing is, when should you redesign your website? This can be a bit of a tricky question, …
What is an Evergreen SEO Strategy
SEO is an ever-changing, shifting sands marketing strategy. All it takes is Google making an algorithm change and it seems like everything changes overnight. At the time of writing this, …
Conversion Rate Optimization – Quick tips
You have built your website and you’re pretty proud of it. You have even done some work to drive traffic to your website and your site has started to generate …
Should You Use WordPress Automatic Update Feature?
When WordPress 5.5 came out back in October 2020, it came with the ability to set up most of your plugins to automatically update. This is a feature that can …
2021 web design trends
If 2020 has taught us one thing, it’s how important websites can be. The design and usability of the website can make or break a website. And not that it …
The Difference Between a Landing Page and Homepage
It is easy to confuse a homepage with a landing page. I mean, you do land on a homepage, right? Though technically, you do land on a homepage, that does …
Just having a website is not good enough
I wrote about this back in 2018, but I think it’s even more important now to address this. And the issue I am addressing here is why small businesses should …